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GoDaddy 2024 World Entrepreneurship Survey underscores the importance of digitalization for ladies entrepreneurs in India, revealing that 90% of respondents take into account digitalization essential to their enterprise success and 97% agree that digitalization has already noticeably improved the work course of of their enterprise.
Strategic Progress Outlook
Notably, 51% of ladies entrepreneurs surveyed in India are millennials, showcasing the dynamic and forward-thinking nature of this demographic within the enterprise world. The survey displays an optimistic outlook amongst girls entrepreneurs, with a notable 82% anticipating enterprise development within the subsequent 3-5 years. Moreover, strategic enterprise objectives embody 57% prioritizing increasing market attain, 47% specializing in bettering buyer engagement, and 38% emphasizing growing cybersecurity and information safety measures.
Relating to new know-how 88% categorical confidence in navigating and leveraging synthetic intelligence (AI) applied sciences for enterprise development with girls figuring out advertising (60%), enterprise planning and technique (60%), and customer support (49%) because the areas the place they suppose their enterprise may gain advantage from AI probably the most, emphasizing its transformative position in shaping the way forward for entrepreneurship in India.
Selina Bieber, Vice President for Worldwide Markets at GoDaddy, commented, “As digital transformation continues to reshape the small enterprise panorama, we’re impressed by Indian girls’s confidence and constructive outlook for his or her small companies. GoDaddy helps small companies with easy-to-use digital instruments and sources to succeed on-line.”
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